Orange Painted Walls
Creating street life
Our relationship with Orange spans over two decades, where we have helped communicate the brand across a global audience and speaking to every language.
Our idea to combine illustration and photography in a real life situation, combining architectural features with illustration to create a message, helped deliver the ordinary day into the extraordinary.
We worked with street artists to create pop up landmarks, turning depressed areas into a little oasis of magic, literally setting up art pieces overnight.
A simple campaign which genuinely changed peoples lives for a small while. With the help of social media we helped Orange spread a little brightness.
Deliverables
- Illustration |
- Photoshoot production |
- Image creation
Campaign concept
The idea of bringing a little brightness to that depressing area people travel through on a daily basis.
Hand-painted art pieces across 20 locations
Bringing a little brightness to that depressing area people travel through on a daily basis.
